EET Europarts acquires UK-based POS distributor

News & Press Releases
- 11 July 2017 10:00
EET Europarts acquires UK-based POS distributor

With the fifth acquisition this year, EET Europarts takes over DED Ltd.    


DED Ltd was founded in 1983. Over the past 33 years, the company has become an expert in Point of Sale equipment, Auto ID, plastic card printers and specialist printers. The company supplies these specialist products for use by a broad spectrum of integrators and value added re-sellers.
"With the acquisition of DED Ltd we are now entering into the league of the leading Pan-European distributors within the POS & Auto ID area", says Group CEO John Thomas, EET Group. "Our ambition to become one of the leading POS & Auto ID distributors in the European market before 2020 seems within reach."
With the acquisition, EET Europarts will take over a team of 22 dedicated and experienced employees from DED Ltd.
"From our acquisitions in recent years, we have the experience and know-how to carry out integration of different organizations and human teams effectively and successfully. Now 22 employees from DED will become our new colleagues, and they will be integrated into our UK-based entity, EET Europarts Ltd, headed by Managing Director Simon Smith. With this integration it is our clear target to provide our customers with an even better product portfolio, and a stronger organization to support the customers in whatever needs they may have," adds the Group CEO.
"DED Ltd has an excellent reputation in the POS & Auto-ID Card business with important main vendors and brands like i.a. Star Micronics, Evolis and Spacepole," says Simon Smith, Managing Director at EET Europarts Ltd in UK. "Furthermore, DED is well-known for its very strong sales and technical support team, providing customers the specialist knowledge and support needed, in order to supply them with the correct solution. The acquisition of DED will strengthen the basic offer for our existing customers, as well as for our new DED customers, being able to benefit from the advantages of EET Europarts´ e-trade platform, our state-of-the-art logistics set-up, and all of our interesting business areas providing new business opportunities to their customers."

For further information please contact:

Simon Smith
Managing Director
Phone: +44 333 241 9251

EET Europarts Ltd
Anamax House
Oxford Road
Gerrards Cross
SL9 7BB, Buckinghamshire
United Kingdom
About DED Ltd

Formed in 1983, DED Ltd operates from a well-equipped site in Kent. Over 33 years, we have become experts in Point of Sale equipment, Auto ID, plastic card printers and specialist printers. We supply these specialist products for use by a broad spectrum of end users.

At DED, we take pride in supporting our network of system integrators and value added resellers. By forming a strong network of partners, it is possible for the Sales team to ensure that each customer is given the specialist knowledge and support needed in order to supply them with the correct solution.

Our 12,000 sq. ft. warehouse holds thousands of items in stock ready for overnight delivery at all times, all of which are batch controlled with individual serial numbers. Thanks to the volume of stocks held and the efficiency of our internal systems, the vast majority of orders are despatched on the same day.
About EET Group

EET Group is Europe's leading distributor within: Server, Computer & Printer parts, Storage & Network, Mobile Parts & Accessories, Home Entertainment & Lifestyle Electronics, Surveillance & Security, Professional AV & Digital Signage, Point of Sale & Auto ID and Logistical Services. 

EET Group was founded in 1986, and is today represented with 34 sales offices in 27 countries across Europe and Africa under the commercial name EET Europarts.

EET Group represents a wide range of leading brands including: HP, Lexmark, IBM, Canon, Epson, Acer, Lenovo, Axis, Synology, Samsung, Ernitec, Sony, Milestone, Sling Media, B&O PLAY, MicroBattery, MicroMemory, MicroLamp, MicroStorage, MicroConnect, MicroScreen, Hitachi, Western Digital, eSTUFF, Clint, Podspeakers, Sandberg, Garmin, Kensington, Loewe and many more.

EET Group is situated in Birkerød just north of Copenhagen and is the parent company of all EET Europarts sales entities. As such, EET Group is the backbone of the organisation and provides all back office functions within: Corporate Management, Finance, Marketing, IT, WEB- and ERP-development, Logistics, Product Management and Procurement.

The group employs more than 500 employees, serves more than 44,000 dealers and handles more than 1,000,000 deliveries per year.